The Role Social Media Has Played in Changing Travel Culture.
4 bonus tips on how to maximize these changes as an opportunity for sales and growth in your travel and tourism social media strategy.
Within the last decade, social media has changed the way we communicate, connect, and, yes, travel.
Each week, more than 1 million travel-related hashtags are searched. Whether we’re planning to travel or currently on the road vacationing, travel and social media are now inherently connected.
Here are 4 insights into the role social media has played in changing travel culture with bonus tips on how to maximize these changes as an opportunity for sales and growth in your travel and tourism social media strategy.
Social Media has become its own Customer Service outlet.
“Social media is incredibly important as a customer service channel for us, as well as a customer engagement, one that serves up education and inspiration for our community,” says Amanda Cunningham, Intrepid Travel’s Global Social Media Specialist.
Today’s travelers want a quick and reliable way to communicate with businesses that feels natural.